Privacy Policy

1. Introduction and Scope

seru88 ("we", "us", or "our") operates an online betting platform serving Indonesian players at seru88.beer and related domains. This Privacy Policy applies to all personal information collected through our Platform, including information collected when you register an account, make deposits or withdrawals, place bets, contact customer support, or otherwise interact with our Services.

By using seru88, you acknowledge that you have read, understood, and consent to the data practices described in this Privacy Policy. If you do not agree with our data handling practices, please discontinue use of our Platform immediately.

2. Information We Collect

2.1 Personal Identification Information

When you register an account with seru88, we collect the following personal identification information:

• Full legal name as it appears on your Indonesian National ID (KTP)
• Date of birth (to verify you are at least 21 years of age)
• Email address
• Mobile phone number
• Residential address
• Indonesian National ID (KTP) number and image
• Photographic identification (selfie verification)
• Proof of address documentation (utility bills, bank statements)

2.2 Financial Information

To process deposits and withdrawals, we collect the following financial information:

• Bank account details (bank name, account number, account holder name) for Indonesian banks including BCA, BRI, BNI, Mandiri, CIMB Niaga, Bank Danamon, and BSI
• E-wallet account information for OVO, DANA, GoPay, ShopeePay, and LinkAja
• Transaction history including deposit amounts, withdrawal requests, and timestamps
• Payment method preferences

We do not directly store complete credit card numbers or CVV codes. Payment processing for card transactions is handled by third-party payment processors who maintain PCI-DSS compliance.

2.3 Gaming and Betting Activity

We automatically collect information about your betting and gaming activities, including:

• Sports bets placed (event, stake amount, odds, outcome)
• Casino games played (game title, bet amounts, wins, losses)
• Lottery and togel (Indonesia's traditional numbers lottery) number selections
• Bonuses claimed and wagering progress
• Session duration and frequency
• Betting patterns and preferences

2.4 Technical and Device Information

We automatically collect technical information when you access our Platform:

• IP address and approximate geographic location
• Device type, operating system, and browser type
• Screen resolution and device identifiers
• Referral source (how you arrived at our Platform)
• Pages visited, click patterns, and navigation paths
• Time and date stamps of all interactions
• Cookies and similar tracking technologies (see Section 9)

2.5 Communications and Support

When you contact our customer support team via live chat, WhatsApp, Telegram, or email, we collect and retain:

• Content of your messages and inquiries
• Support ticket history and resolution records
• Customer satisfaction ratings and feedback
• Call recordings (if you contact us by phone, with advance notice)

3. How We Use Your Information

seru88 uses the collected information for the following purposes:

3.1 Account Management and Service Delivery

• Creating and maintaining your user account
• Verifying your identity and age (KYC compliance)
• Processing deposits, bets, and withdrawal requests
• Managing bonuses, promotions, and VIP rewards
• Providing customer support and resolving disputes
• Communicating important account notifications and updates

3.2 Legal and Regulatory Compliance

• Complying with international anti-money laundering (AML) regulations
• Conducting Know Your Customer (KYC) verification procedures
• Preventing fraud, money laundering, and other illegal activities
• Detecting and preventing underage gambling
• Responding to legal requests, court orders, and regulatory inquiries
• Maintaining records as required by our licensing jurisdiction

3.3 Platform Security and Fraud Prevention

• Monitoring for suspicious betting patterns or account takeover attempts
• Detecting and preventing bonus abuse and multiple account creation
• Protecting against cyber attacks, hacking, and unauthorized access
• Investigating and resolving security incidents
• Enforcing our Terms & Conditions

3.4 Service Improvement and Personalization

• Analyzing user behavior to improve Platform functionality and user experience
• Personalizing game recommendations and promotional offers
• Conducting market research and customer satisfaction surveys
• Testing new features and optimizing Platform performance
• Developing responsible gaming tools and interventions

3.5 Marketing and Communications

• Sending promotional emails about new games, bonuses, and special offers
• Delivering personalized marketing messages based on your preferences
• Notifying you of VIP tier upgrades and exclusive rewards
• Conducting promotional campaigns and tournaments

You may opt out of marketing communications at any time by adjusting your account settings or clicking the unsubscribe link in promotional emails. Opting out will not affect essential service communications related to your account.

4. Data Sharing and Third-Party Disclosure

seru88 does not sell your personal information to third parties. However, we may share your information with the following categories of recipients under specific circumstances:

4.1 Service Providers and Business Partners

We share necessary information with trusted third-party service providers who assist us in operating our Platform:

• Payment Processors: Indonesian banks (BCA, BRI, BNI, Mandiri), e-wallet providers (OVO, DANA, GoPay, ShopeePay, LinkAja), and international payment gateways process your financial transactions.
• Game Providers: Casino game studios and sports data providers deliver gaming content and verify game outcomes.
• KYC Verification Services: Third-party identity verification platforms validate your documentation and screen against fraud databases.
• Customer Support Tools: Live chat, ticketing, and CRM platforms help us deliver efficient customer service.
• Cloud Hosting and Infrastructure: Secure server providers host our Platform and databases.
• Marketing and Analytics: Email service providers and analytics platforms help us communicate with users and improve our Services.

All third-party service providers are contractually obligated to maintain the confidentiality and security of your information and may only use your data to perform services on our behalf.

4.2 Legal and Regulatory Authorities

We may disclose your information to law enforcement, regulatory bodies, or government authorities when:

• Required by law, court order, subpoena, or legal process
• Necessary to comply with anti-money laundering or counter-terrorism financing obligations
• Requested by our licensing authority or gaming regulators
• Needed to investigate suspected illegal activity or Terms & Conditions violations
• Essential to protect the rights, property, or safety of seru88, our users, or the public

4.3 Business Transfers

In the event of a merger, acquisition, corporate restructuring, or sale of assets, your personal information may be transferred to the acquiring entity. We will notify you via email and prominent notice on our Platform before your information becomes subject to a different privacy policy.

5. Data Security Measures

seru88 implements industry-leading security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction:

• Encryption: All data transmitted between your device and our servers is protected using 256-bit SSL/TLS encryption.
• Secure Storage: Personal and financial data is stored on encrypted servers with restricted access controls.
• Access Controls: Employee access to personal data is limited to authorized personnel who require it to perform their job functions.
• Two-Factor Authentication: We offer optional two-factor authentication (2FA) to add an extra layer of account security.
• Regular Security Audits: Our systems undergo regular penetration testing and security assessments by independent cybersecurity firms.
• Incident Response: We maintain a comprehensive incident response plan to quickly detect, contain, and resolve security breaches.
• Data Minimization: We collect and retain only the data necessary to provide our Services and comply with legal obligations.

Despite these measures, no method of electronic transmission or storage is 100% secure. While we strive to protect your information using commercially acceptable means, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your account credentials.

6. Data Retention

seru88 retains your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Data Category	Retention Period	Reason
Account Information	Duration of active account + 7 years after closure	Legal compliance, dispute resolution
Financial Transactions	7 years from transaction date	AML regulations, tax requirements
KYC Documentation	7 years after account closure	Regulatory compliance
Betting History	5 years from bet settlement	Dispute resolution, auditing
Customer Support Records	3 years from last interaction	Quality assurance, training
Marketing Consent	Until withdrawn or account closure	Compliance with marketing laws

After the applicable retention period expires, we securely delete or anonymize your personal information in accordance with our data retention schedule and applicable legal requirements.

7. Your Privacy Rights

Under applicable data protection laws, you have the following rights regarding your personal information:

7.1 Right to Access

You have the right to request a copy of the personal information we hold about you. We will provide this information in a structured, commonly used, and machine-readable format within 30 days of your request.

7.2 Right to Correction

You may request correction of inaccurate or incomplete personal information. You can update most information directly through your account settings, or contact customer support for assistance.

7.3 Right to Deletion

You may request deletion of your personal information under certain circumstances. However, we may be required to retain certain information to comply with legal obligations, resolve disputes, or enforce our Terms & Conditions.

7.4 Right to Restriction

You may request that we restrict the processing of your personal information in specific situations, such as when you contest the accuracy of the data or object to our processing activities.

7.5 Right to Data Portability

You have the right to receive your personal data in a portable format and to request that we transmit your data directly to another service provider where technically feasible.

7.6 Right to Object

You may object to our processing of your personal information for direct marketing purposes at any time. You can opt out of marketing communications through your account settings or by clicking unsubscribe links in emails.

7.7 Right to Withdraw Consent

Where we rely on your consent to process personal information, you have the right to withdraw that consent at any time. Withdrawal will not affect the lawfulness of processing based on consent before its withdrawal.

To exercise any of these rights, please contact our Data Protection team at [email protected] (display address; use our Platform contact methods for actual requests) or through our live chat support. We will respond to your request within 30 days.

8. International Data Transfers

seru88 operates from an international jurisdiction and may store and process your personal information on servers located outside Indonesia. When we transfer your data internationally, we ensure that appropriate safeguards are in place to protect your information in accordance with this Privacy Policy and applicable data protection laws. These safeguards include:

• Use of secure, encrypted data transmission protocols
• Contractual obligations with third-party service providers requiring equivalent data protection standards
• Compliance with international data protection frameworks
• Regular audits of data handling practices

By using seru88, you consent to the transfer of your personal information to countries outside Indonesia for the purposes described in this Privacy Policy.

9. Cookies and Tracking Technologies

seru88 uses cookies, web beacons, and similar tracking technologies to enhance your experience, analyze Platform usage, and deliver personalized content. Cookies are small text files stored on your device that help us remember your preferences and improve our Services.

9.1 Types of Cookies We Use

• Essential Cookies: Required for Platform functionality, account authentication, and security. These cannot be disabled.
• Performance Cookies: Collect anonymous information about how you use our Platform to help us improve performance and user experience.
• Functionality Cookies: Remember your preferences, language settings, and customization choices.
• Marketing Cookies: Track your visits across websites to deliver targeted advertising and measure campaign effectiveness.

9.2 Managing Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or receive notifications before cookies are stored. However, disabling certain cookies may impact Platform functionality and your user experience. For more information on cookie management, consult your browser's help documentation.

10. Children's Privacy

seru88 Services are strictly intended for individuals who are at least 21 years of age. We do not knowingly collect personal information from individuals under 21. Our registration process includes mandatory age verification, and we employ additional monitoring to detect and prevent underage access.

If we become aware that we have inadvertently collected information from an individual under 21 years of age, we will immediately delete that information and permanently close any associated account. If you believe we may have information from someone under 21, please contact us immediately at [email protected] (display address; use Platform contact methods).

11. Third-Party Links and Services

Our Platform may contain links to third-party websites, game providers, or services that are not owned or controlled by seru88. This Privacy Policy applies only to information collected by seru88. We are not responsible for the privacy practices or content of third-party sites. We encourage you to review the privacy policies of any third-party services you access through our Platform.

12. Changes to This Privacy Policy

seru88 reserves the right to modify this Privacy Policy at any time to reflect changes in our data practices, legal requirements, or business operations. Changes will be effective immediately upon posting to our Platform. We will notify you of material changes via email or prominent notice on the Platform.

Your continued use of seru88 Services after any changes to this Privacy Policy constitutes your acceptance of the revised policy. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

13. Contact Information and Data Protection Officer

If you have questions, concerns, or complaints regarding this Privacy Policy or our data handling practices, please contact us through the following channels:

• Email: [email protected] (note: display-only address; please use live chat for fastest response)
• Live Chat: Available 24/7 on our Platform
• WhatsApp: Contact details available through Platform
• Telegram: Contact details available through Platform

Our customer support team operates 24 hours a day, 7 days a week, with native Indonesian-speaking representatives available to assist you. For data protection inquiries, please clearly indicate that your message concerns privacy or data protection matters.